Gordon Identity

Gordon Construction and Renovation | Like many small business owners, this client was very busy doing what he was good at. Thanks to word-of-mouth referrals from satisfied customers, he had grown into a successful contracting business. Problem was, his existing logo (and business card) was something he had designed himself, using cartoon-like clip art. He knew it didn’t convey professionalism or instill confidence. So he hired Smith to make things right. A two-sided business card was produced following the creation of the new company logo. Smith used the back side of the card to advertise the various serviced that Gordon Construction and Renovation offered. The client did not have a website, and was using a personal email address. We recommended establishing a company email address, shown on the card.

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